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Liveball - Keep the click in play
  • Post-Click Marketing

    For Search

    CPC is too high. Focus after the click and change the game.

    For Email

    After deliverabilty and readability comes convertibility. Check.

    For Advertising

    CPM and CTR won't get you what you need. What's next will.

    For Mobile

    Turn your landing pages into road warriors. Start with the iPhone.

    For Lead Gen

    Focus after the click and watch your cost-per-lead fall like a brick.

    For Transactions

    Improve the pages between your marketing and cart for higher ROI.

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    Thought Leadership

    It began as 'No More Landing Pages' and is now purely 'Post-Click Marketing'. No matter the battle cry, it's where Justin, Scott and Anna speak their minds on what happens after the paid click.

    Clients

    The LiveBall SaaS platform is the cornerstone of our post-click marketing solutions. This public blog keeps our clients in the know on feature releases and best practices.

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What's new with LiveBall, post-click marketing and everything in between.

November 2006 Entries

Totally silly, but we just had to...

posted @ Wednesday, November 22, 2006 9:30 AM | Feedback (0)

Without testing we are leaving conversions on the table

posted @ Wednesday, November 15, 2006 9:05 PM | Feedback (1)

Recent Comments

  • Hi Michael,We love your blog - and are happy to share some more info with you. Megan emailed you dir...
    by Anna Talerico
  • I would like to learn more about this. Please provide the link to your other article. Perhaps my p...
    by Michael Stelzner
  • A client just had another great question around segmentation terminology...what is segversion?Segver...
    by Jessica Frobel
  • Already clients are finding cool ways to improve user experience with Landing Pages 2.0. One is work...
    by Jessica Frobel
  • Letter grading is an easy way to help you get a sense of user engagement and lead qualification. It'...
    by Anna Talerico

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Blogs we Love

  • Guy Kawasaki
  • Post-Click Marketing
  • Seth Godin
  • Start With a Lead
  • Writing White Papers

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